Disciple of INDYCAR Weblog

January 8, 2009

Wonder Whether Versus Will Run Spots Every Two Minutes?

Filed under: The Disciple Blogs — Disciple of INDYCAR @ 3:01 am

One of the fastest growing sports networks is Versus. The Sports Business Journal reports that both their total day and prime numbers are up over 20%. Speed also leveraged its NASCAR programming for big gains. ESPN also grew, but their other networks fell.

Timing is everything, and increased programming attention to Indy Racing will help it grow over time as well. A primary worry may be that all signs point to business as usual in terms of talent and production, and that is cause for concern. Coverage over the past few years has slipped and is predictable and quite boring. We should remain optimistic someone gives the coverage a much needed infusion of excitement worthy of the racing being covered.

ESPN on ABC is using pretty much the same cast of characters for its five call-it-in telecasts, and that seems like a waste of the Centennial Era.

You know who I actually miss on the broadcasts?  Gary Gerould. That guy is as smooth as silk, knowledgeable and not boring. Sacramento Kings fans are lucky to have the guy.

2009 is here…the drivers are taking their physicals this week, and racing is not far away.

Get the green flag ready! If you have not called your cable, telephone, digital, satellite or other signal provider to ensure Versus is readily available, now would be a great time. Also let them know you do not want it on some extra cost upper tier full of obscure niche channels.

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2 Comments »

  1. Oh, yeah; Gary Gerould was so good on auto racing telecasts. He was, as you said, smooth and knowledgeable and unflappable. He wasn’t a hyper goofball nor a female, know-little neophyte.

    Comment by Brian — January 8, 2009 @ 12:31 pm | Reply

  2. You know who else I miss from the old days…Jason Priestley. Yeah, I know, weird, but I think he had some potential as a color guy.

    Comment by Chris E — January 9, 2009 @ 1:15 am | Reply


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